Out of Google’s seemingly infinite galaxy of products, Google Maps is, perhaps, the most outstanding, a defining matrix for all of the company’s output. At the bottom of every single one of their products — from Google’s main search engine to its videos, books, news, reader and translator — you will see one, main utopian impulse for mapping the world, which indexes, arranges, vivisects and scans it before returning it to you ready for use, like a takeaway meal of human-knowledge. In the end, everything else Google does will pour back into the map and we shall sit, with some strange form of eyeglass, looking for and at the world from our own small room. Search and you shall find.